Investigation Report
Generated on Mar 15, 2026
FABISTORE (eBay seller) – For Apple 240W USB-C Braided Charge Cable 2m listing
https://www.ebay.com/itm/267446630947Why we think so?
This listing offers a 2-meter USB-C braided charge cable labeled as compatible with Apple iPhone 15, 16, and 17 for $10.99, shipped from Florida by eBay seller FABISTORE. The product is unbranded and the price is less than half of authentic Apple-branded versions sold at major retailers ($29–$30). FABISTORE holds a high feedback score and has sold over 3,400 units of this cable with 93 reviews, but there is no direct evidence of counterfeit claims or scam complaints. Still, the low price, unbranded status, and absence of brand-specific labeling make it likely this is not a genuine Apple cable. eBay buyer protections apply, but buyers should temper expectations about authenticity and quality. 🛡️
Risk Insights
Low Price Likely Means Generic Cable
- At $10.99, this is less than half the price of branded Apple cables.
- Unbranded listing means you're getting a generic/OEM, not Apple-certified.
Seller Reputation Strong, But Doesn't Ensure Authentic
- FABISTORE rated 99.5% positive on eBay.
- High sales volume and positive feedback indicate consistent delivery—not necessarily authentic Apple goods.
eBay Protections in Place
- eBay Money Back Guarantee covers items 'not as described' or counterfeit.
- Report authenticity issues to eBay for support.
Category Scores
Red Flags & Warnings
- Selling an 'Apple-compatible' cable as 'Unbranded' at much less than typical Apple retail price strongly suggests it is not genuine.
- No certification or evidence is provided to support authenticity; no branding likely means generic/OEM rather than Apple-certified.
Detailed Checks & Insights
0-100 Scale
Seller identity and reputation
Score: 85
Seller identity and reputation
"Reputation is high, but feedback doesn’t confirm product authenticity."
Reason: FABISTORE's eBay store shows a positive feedback score above 99% and has fulfilled thousands of orders, which is consistent with established eBay sellers.
Product authenticity and branding
Score: 35
Product authenticity and branding
"No clear Apple branding or certification, raising authenticity issues."
Reason: The cable is labeled as 'Unbranded', offered at about one-third the price of Apple-branded equivalents, and no evidence of Apple certification is shown.
Pricing consistency with genuine products
Score: 30
Pricing consistency with genuine products
"Such a low price is typical of generic or counterfeit accessories rather than original."
Reason: At $10.99, the listing is much cheaper than the $29–$30 authentic Apple 2m cables sold by reputable sellers.
Evidence of fulfillment and buyer protection
Score: 80
Evidence of fulfillment and buyer protection
"Reliability good, so outright scam risk is low."
Reason: Large sold volume (>3,400 units), high feedback, and eBay's Money Back Guarantee suggest buyers receive goods or refunds if issues arise.
Legal and counterfeit risk indicators
Score: 40
Legal and counterfeit risk indicators
"Absence of evidence is not evidence of absence for counterfeits."
Reason: No direct scam reports against FABISTORE, but the typical signs (unbranded, cheap, generic listing) match patterns seen in known counterfeit goods sales.
Your Next Steps
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1
If seeking a genuine Apple cable, buy from Apple or major authorized retailers to ensure authenticity.
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2
Use eBay's Money Back Guarantee if you receive an item that is not as described or appears counterfeit.
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3
Review feedback for FABISTORE's specific cable listing for user experiences related to quality and authenticity.
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4
If you purchase, test the cable as soon as it arrives and report problems promptly through eBay.
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5
Consider contacting the seller for proof of authenticity before buying.
Key Evidence & Citations
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eBay listing for 240W USB-C Braided Charge Cable
⤷ Listing describes the cable as unbranded and compatible with Apple products for $10.99; authentic Apple cables are $29+ elsewhere.
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FABISTORE eBay Seller Profile
⤷ Seller has a 99.5% feedback score with a long sales history, which suggests reliable shipping and fulfillment.
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Apple 240W USB-C Charge Cable - Price Comparison
⤷ Apple-branded 2m 240W USB-C braided cables retail for about $29 at major stores (Verizon, Target, Micro Center, etc).
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How to Spot Fake Products on eBay
⤷ General risk factors and buyer protection info for eBay purchases.
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