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Investigation & Evidence Report

Generated on Jan 8, 2026

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www.nzretailequipment.co.nz

http://www.nzretailequipment.co.nz
Geo: unknown
Website: Site icon
Category: Domain
Recommendation
Proceed
Overall Summary
Safe
  Why we think so? 

www.nzretailequipment.co.nz operates as NZ Retail Equipment, a New Zealand-based supplier of retail and logistics equipment such as shopping trolleys, shelves, and roll cages. The website receives around 2,300 visits monthly, mainly from New Zealand, with a high bounce rate indicating visitors often view only one page. It uses established technologies including Squarespace for hosting and e-commerce, Google Analytics for traffic tracking, and secure HTTPS connections with a valid SSL certificate. Contact details, including a local phone number and email, are available and the company has a verified physical address in Auckland. Public feedback is generally positive, with no evidence of scam reports, legal disputes, or major complaints. However, independent consumer reviews are limited in number, so verifying recent trade references is recommended for added confidence.

Confidence Score Our overall confidence rating for this entity based on public signals, activity, and risk checks.
80%

Risk Insights

🛡️

Secure website with valid SSL

  • Certificate valid until February 2026
  • Issued by trusted authority R13
  • Uses strong encryption algorithms
📈

Moderate monthly traffic focused in New Zealand

  • ~2,300 monthly visits
  • 47% direct visits
  • High bounce rate of 65%
✅

No scam or blacklist warnings found

  • Clear in Google Safe Browsing
  • Not blacklisted in crypto scam databases

Category Scores

Red Flags & Warnings

  • Bounce rate is relatively high at 65%, indicating many visitors leave quickly after first page, which could be normal for some sites but might reflect limited engagement.

Detailed Checks & Insights

0-100 Scale

SSL Certificate Validity

Score: 90
Passed

"SSL is issued by a trusted authority (R13) and the signature uses secure RSA-SHA256 algorithms."

Reason: The domain has a valid SSL certificate issued in November 2025, valid until February 2026, showing good security practice.

Traffic Volume and Quality

Score: 75
Passed

"Traffic sources are mixed, with 47% direct and 36% search traffic, typical for a small business website."

Reason: The site receives around 2,300 visits monthly, mainly from New Zealand, indicating real traffic though bounce rate is somewhat high.

Website Technology & Hosting

Score: 85
Passed

"The site employs commercial payment integrations like AfterPay and standard web technologies ensuring usability."

Reason: Uses established platforms such as Squarespace and CloudFlare for hosting and CDN, which are reliable and professional.

Contact Information Presence

Score: 75
Passed

"Social presence with Facebook, LinkedIn, and YouTube accounts linked enhances credibility."

Reason: The website displays local phone numbers and email contacts, alongside a physical Auckland address.

Blacklist and Scam Detection

Score: 90
Passed

"Continuous monitoring shows no risk detected as of latest data."

Reason: No flags appear on Google Safe Browsing or crypto scam blacklists, suggesting no known phishing or scam activity.

Reputation and Trustworthiness

Score: 80
Passed

"No lawsuits or public disputes found linked to the domain or company name."

Reason: Customer testimonials are positive with no significant negative reviews or complaints in public searches.

Your Next Steps

  • 1

    Verify recent trade references directly with the company or its customers.

  • 2

    Search for company details and regulatory status in the New Zealand Companies Register.

  • 3

    For significant purchases, use payment methods that offer consumer protection such as credit cards.

Evidence & Citations

📌 More checks:

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