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Investigation & Evidence Report

Generated on Jan 17, 2026

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shop.tryfi.com

http://shop.tryfi.com
Geo: unknown
Website: Site icon
Category: Domain
Recommendation
Caution
Overall Summary
Suspicious
  Why we think so? 

Shop.tryfi.com operates as the official website for Fi Smart Dog Collars, offering GPS and activity tracking technology for pets. It is a well-ranked site in the pet supplies category, with over 260,000 monthly visits predominantly from the US. The company provides contact emails (rescues@tryfi.com, support@tryfi.com) and active social media links to support user engagement. Its SSL certificate is valid through April 2026, securing visitor connections, and it shows no flags on crypto or phishing blacklists. Trademark records confirm multiple live applications related to Tryfi and related marks. User reviews of Fi collars highlight smart tracking features but note notable issues with customer service, device durability, and subscription costs. There are no public lawsuits or disputes against the company, which implements formal arbitration for customer claims. Overall, shop.tryfi.com is a functioning ecommerce site with a moderate reputation, requiring cautious consideration mostly due to customer service and product reliability concerns.

Confidence Score Our overall confidence rating for this entity based on public signals, activity, and risk checks.
80%

Risk Insights

🛡️

Secure Site with Valid SSL

  • SSL valid through April 2026
  • Issued by trusted authority (Amazon RSA 2048)
  • No current security warnings
⚠️

Active Customer Complaints

  • Multiple reports of poor customer service
  • Concerns about collar durability and GPS accuracy
  • High subscription fees relative to service

Category Scores

Red Flags & Warnings

  • Multiple customer complaints about slow, unhelpful, and dismissive customer service.
  • Reported product issues including GPS inaccuracies, poor durability, and connectivity problems.
  • High subscription fees relative to customer experience and service quality.

Detailed Checks & Insights

0-100 Scale

Traffic and Engagement

Score: 85
Passed

"With nearly 263,000 visits in December 2025 and dominant US traffic (95%), the site ranks #148,011 globally and #30,136 in the US specialty pet category."

Reason: The site has strong monthly visits and engagement with a reputable rank.

Technical Security

Score: 90
Passed

"SSL issued by Amazon RSA 2048 is valid from March 2025 to April 2026. No signs of expiring soon or security issues were found."

Reason: SSL certificate is current and valid, strengthening site security.

Blacklist Checks

Score: 90
Passed

"Neither Google Safe Browsing nor crypto scam databases include this domain as a threat."

Reason: No phishing or crypto scam listings found, lowering suspicion.

Contact Information

Score: 85
Passed

"Emails like support@tryfi.com and rescues@tryfi.com are published on the site. Social media accounts include Facebook and Instagram with consistent brand presence."

Reason: Multiple verified emails and active social profiles support authenticity.

Reputation and Reviews

Score: 45
Failed

"Users report slow response times, billing frustrations, GPS and durability problems, reducing overall satisfaction to 3.8/5 with 70% recommending the product."

Reason: Customer reviews recurrently mention poor support and product reliability issues.

Legal and Trademark Validity

Score: 80
Passed

"Trademark applications for TRYFI and related names are live. The company uses standard dispute resolution procedures and offers warranty policies."

Reason: No lawsuits found and several active trademarks confirm business legitimacy.

Your Next Steps

  • 1

    Verify ongoing customer service quality by reading recent reviews before purchase.

  • 2

    Consider the costs and subscription model carefully in relation to your needs.

  • 3

    Check the product warranty and return policies on the official site before ordering.

  • 4

    Monitor updates on product durability and technical support responsiveness.

Key Evidence & Citations

📌 More checks:

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