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Shop.com (Domain) Investigation Report

Generated on Feb 5, 2026

Recommendation
Caution
Overall Summary
Suspicious
  Why we think so? 

Shop.com is a large e-commerce marketplace offering products from over 1,500 stores with about 970,000 monthly visits, mainly from the United States. The site uses reputable technologies like Akamai and CloudFlare, and holds a valid SSL certificate issued by GlobalSign. The domain was registered in 1994 and maintains privacy-protected WHOIS information. Contact methods include multiple customer support emails and phone numbers, along with official social media profiles. Trademark searches show several historical registrations for "SHOP" but no direct conflicts. Google Safe Browsing and crypto scam blacklists flag no risks. However, user reviews reveal widespread complaints about customer service, delayed or failed shipments, refund issues, and fraudulent third-party sellers. A 2019 class-action lawsuit alleged Market America, the parent company, operates an illegal pyramid scheme. Despite these issues, the website infrastructure and domain show no technical red flags.

Confidence Score Our overall confidence rating for this entity based on public signals, activity, and risk checks.
68%

Risk Insights

🛡️

Established Domain and Tech Setup

  • Registered since 1994 with a major registrar
  • Utilizes Akamai CDN and CloudFlare
  • Valid GlobalSign SSL certificate in place
⚠️

User Experience and Support Issues

  • Frequent complaints about shipping delays and non-delivery
  • Customer service often unresponsive or automated
  • Third-party sellers reported as fraudulent or unreliable
⚖️

Legal Risk from Parent Company

  • Market America named in a 2019 pyramid scheme class action
  • Potential reputational impact on Shop.com

Category Scores

Red Flags & Warnings

  • Widespread negative customer feedback citing customer service failures, shipping delays, and third-party seller scams.
  • 2019 class-action lawsuit alleging illegal pyramid scheme affecting parent company Market America.

Detailed Checks & Insights

0-100 Scale

Domain Age and Registrar

Score: 90
Passed

"Long domain age reduces risk of being a fraudulent new site."

Reason: Domain registered in 1994 with a reputable registrar and active privacy protection.

Traffic and User Engagement

Score: 70
Passed

"High direct traffic indicates legitimate user base, but bounce rate suggests some visitor dissatisfaction."

Reason: Monthly visits near 1 million, mostly from the US; bounce rate moderate at 36.6%.

Technical Infrastructure

Score: 90
Passed

"Strong technical setup improves site reliability and security."

Reason: Use of Akamai CDN, CloudFlare, valid GlobalSign SSL; reputable site technologies.

Blacklist and Scam Sniffer Status

Score: 95
Passed

"No automated technical flags for phishing or malware."

Reason: Not listed on Google Safe Browsing or crypto scam blacklists.

Customer Complaints and Fraud Reports

Score: 30
Failed

"Significant negative feedback impacts overall trust."

Reason: Numerous user complaints about unfulfilled orders, poor customer service, and deceptive third-party sellers.

Legal and Regulatory Issues

Score: 40
Failed

"Legal concerns warrant caution."

Reason: 2019 lawsuit alleging illegal pyramid scheme involving Shop.com's parent company Market America.

Your Next Steps

  • 1

    Exercise caution when purchasing; avoid unfamiliar third-party sellers and check seller reviews carefully.

  • 2

    Monitor delivery and payment status closely; escalate disputes to payment providers if necessary.

  • 3

    Verify seller legitimacy via contact details and reviews before transacting.

  • 4

    Consider alternative established marketplaces for high-value or critical purchases.

Key Evidence & Citations

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Analyst Briefing

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