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Domain Investigation Report

Report generated: Jan 1, 2026

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sephora.com

http://sephora.com
Geo: unknown
Website: Site icon
Category: Domain
Recommendation
Proceed
Overall Summary
Safe
  Why we think so? 

Sephora.com is a major online retailer specializing in beauty and cosmetics, with about 76 million monthly visits globally and a strong presence in the United States. The website employs reputable technologies and security features like GeoTrust TLS certificates, uses established content delivery networks such as Akamai and CloudFlare, and maintains an active domain registered since 1996. Its trademark registrations confirm legitimate brand ownership tied to a major cosmetics company based in France. Physical retail locations across multiple U.S. states, with customer scores averaging above 4 stars, reinforce the brand's market presence. There are no indications of phishing or scam listings for the domain. Public records show multiple lawsuits, primarily related to consumer protection and privacy, with some settled by Sephora with penalties. Customer complaints often concern service issues like returns and refunds rather than fraud. Overall, Sephora.com appears to be a legitimate and widely recognized ecommerce site in the beauty sector with strong brand protections and standard security practices.

Confidence Score Our overall confidence rating for this entity based on public signals, activity, and risk checks.
90%

Risk Insights

🛡️

Established Brand and Web Presence

  • Domain registered since 1996
  • Hosts ~76 million monthly visits
  • Top 500 global site rank
✅

No Known Scam or Phishing Flags

  • Absent from phishing and scam blacklists
  • Secure SSL and DNS in place
  • Active trademark protections
⚠️

Customer Experience Risks

  • Consistent complaints about returns and refunds
  • Some customer service dissatisfaction reported
  • Lawsuits focus on privacy and advertising

Category Scores

Red Flags & Warnings

  • Customer complaints about return policies and damaged shipments may impact user experience.

Detailed Checks & Insights

0-100 Scale

Domain age and registrar

Score: 90
Passed

Reason: Sephora.com domain dates back to 1996 and is registered with a reputable provider, indicating longstanding ownership and credibility.

Web traffic and rank

Score: 95
Passed

Reason: High monthly visits (~76 million) and strong global rank (#453) support high trust and popularity.

Security features (SSL, DNS)

Score: 90
Passed

Reason: Active GeoTrust SSL certificate and secure DNS setup help protect user data and site authenticity.

Presence in scam and blacklist databases

Score: 100
Passed

Reason: No matches found in Google Safe Browsing or crypto scam blacklists, indicating no known malware or phishing.

Brand trademark registrations

Score: 90
Passed

Reason: Multiple live trademarks confirm registered ownership of the SEPHORA brand, protecting consumers from counterfeit products.

Physical presence and reviews

Score: 85
Passed

Reason: Numerous physical stores with positive customer ratings add legitimacy to the online site.

Negative reports and lawsuits

Score: 70
Passed

Reason: Some lawsuits and customer complaints exist, mostly related to service and regulatory compliance, but no fraud or scam allegations against the domain directly.

Your Next Steps

  • 1

    Use Sephora.com directly via bookmarks or official apps to avoid phishing clones.

  • 2

    Review customer service policies carefully before purchasing, especially for returns and refunds.

  • 3

    Verify official promotions and communications only through Sephora.com and recognized channels.

  • 4

    Monitor for updates on legal or privacy practices if you are a frequent user.

Evidence & Citations

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