Domain Due Diligence
Report for Self.inc
Why we think so?
Self.inc operates in the finance sector, focusing on credit-building products like the Credit Builder Account and Self Visa Credit Card. The website reports substantial traffic, about 4.6 million visits monthly, mainly from the United States. It uses well-known technologies and hosting services like Amazon Web Services, Google, and Salesforce. The WHOIS records confirm registration since 2019, with appropriate security certificates, and the domain has no crypto scam or Google blacklist flags. The business has social media presence and public contact numbers. However, there is a considerable number of user complaints about unauthorized accounts, disputed charges, and slow customer service response, leading to an F rating by BBB. The company also faces legal disputes including a trademark suit and a consumer protection class settlement, highlighting operational risks for consumers.
Risk Insights
Verified Technical Setup 🛡️
- Use of Amazon AWS and Google technologies
- Valid SSL certificate till 2026
- No blacklist flags detected
Customer Complaints and Legal Risks ⚠️
- Hundreds of BBB complaints, many unresolved
- Fraud allegations including unauthorized accounts
- Legal action including trademark lawsuit and consumer class settlement
Contradictory Signals
While the domain and technical setup appear professional, operational complaints raise significant caution.
Signal A: Technically legitimate infrastructure and domain setup
Signal B: High volume of user complaints and legal issues indicating trust risks
Category Scores
Red Flags & Warnings
- High volume of complaints about fraud and unauthorized account openings.
- Poor BBB rating (F) due to unresolved negative customer experiences.
- Involvement in legal disputes including trademark infringement and consumer protection settlement.
🔎 Detailed Checks & Analysis
Domain and technical infrastructure
Score: 85/100
Domain and technical infrastructure
"Services like Amazon AWS, Cloudflare, and Google Analytics are in use, with current valid SSL certificates."
Reason: The domain uses reputable hosting, security certificates, and is not blacklisted for scams.
Reputation and user reviews
Score: 20/100
Reputation and user reviews
"BBB rating is F due to unresolved complaints and high volume of negative feedback."
Reason: Many consumer complaints cite fraudulent account openings, disputed charges, and poor customer service.
Legal and regulatory issues
Score: 30/100
Legal and regulatory issues
"Class action settled for $500,000 related to FTC regulations on contact hours."
Reason: Legal disputes including a trademark lawsuit and consumer protection class action settlement indicate compliance issues.
Business validity and identity
Score: 65/100
Business validity and identity
"Registrant details align with corporate privacy protection; business contact numbers and social profiles are active."
Reason: WHOIS and contact information confirm legitimate registration and physical presence.
Your Next Steps
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1
Avoid enrolling in Self.inc products or providing personal financial information until these issues are resolved.
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2
Consult regulatory complaint databases and BBB reviews before using services from Self.inc.
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3
Report any suspicious charges or unauthorized accounts to your bank and credit bureaus immediately.
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4
Monitor your credit reports frequently to detect any fraudulent accounts opened in your name.
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5
Consider alternative, well-reviewed credit-building services with better customer satisfaction records.
Evidence & Citations
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Customer complaints and fraud reports against Self Financial (self.inc)
Multiple BBB complaints and reviews document unauthorized account openings, disputed charges, and customer service issues.
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Technical profile of self.inc domain on SimilarTech
Shows use of major cloud and security services indicating professional infrastructure.
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WHOIS domain registration records for self.inc
Domain registered in 2019 with valid SSL certificates confirming operational legitimacy.
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Legal and dispute information about Self Financial
Includes trademark lawsuit and settlement for unwanted calls settled for $500,000.
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