Hilton.com (Domain) Investigation Report
Generated on Jan 29, 2026
Why we think so?
Hilton.com is the official website for Hilton's global portfolio of hotels and brands. It ranks among the top 1000 websites worldwide, with over 41 million monthly visits primarily from the United States. The domain uses reliable technologies including Akamai CDN and Adobe marketing tools, and maintains a valid SSL certificate issued by DigiCert. WHOIS data confirms Hilton.com has been registered since 1994 under a reputable registrar with strong domain protections. The website is free from scam or phishing blacklists and holds extensive trademark registrations for 'Hilton'. User reviews highlight Hilton's broad presence with multiple hotel locations receiving mostly positive ratings. Although Hilton.com is legitimate and safe, consumer complaints regarding Hilton's services mainly stem from hotel stays, hidden fees, and loyalty program issues rather than the website itself. Some lawsuits related to Hilton involve fees transparency and other franchise matters, but do not directly affect the website's authenticity or safety. Overall, Hilton.com is a trustworthy domain managed by a well-known hospitality company.
Risk Insights
Well-Established Domain and Brand
- Hilton.com registered since 1994 via reputable registrar
- Active SSL and secure domain configurations
- Owned by a globally recognized hospitality company
Website Traffic and Technology
- Over 41 million monthly visits, mostly from US
- Uses reliable content delivery and marketing technologies
- No abuse or blacklist detections
Customer Complaints and Legal Issues
- Complaints mainly target hotel services, not site safety
- Class actions related to fees and operational policies
- No evidence of website being involved in scams
Category Scores
Red Flags & Warnings
- Numerous customer complaints primarily involve hotel service issues and loyalty program problems, indicating operational challenges rather than domain risks.
- Hilton has faced class action lawsuits about hidden fees and marketing complaints but these relate to corporate practices rather than online safety of hilton.com.
Detailed Checks & Insights
0-100 Scale
Domain Registration and Age
Score: 95
Domain Registration and Age
"Long registration history reduces risk of malicious activity."
Reason: Registered in 1994 with MarkMonitor, Inc., a known reputable registrar. Domain has strong protection statuses.
SSL Certificate Validity
Score: 90
SSL Certificate Validity
"Valid SSL ensures secure connections for users."
Reason: Current SSL certificate issued by DigiCert, valid through September 2026.
Traffic and Engagement
Score: 90
Traffic and Engagement
"Traffic mostly from US, consistent with brand."
Reason: High monthly visits (~41.5M) and low bounce rate indicate genuine traffic.
Technology Stack and Reputation
Score: 95
Technology Stack and Reputation
"Professional use of marketing and security tech"
Reason: Implements reputable technologies such as Akamai CDN and trusted analytics.
Blacklist and Scam Database Status
Score: 100
Blacklist and Scam Database Status
"No signs of phishing or scam association."
Reason: No entries found on crypto scam or Google Safe Browsing blacklists.
Trademark Verification
Score: 85
Trademark Verification
"Trademark support strengthens brand credibility."
Reason: 'Hilton' trademark registrations appear legitimate and owned by related entities.
Your Next Steps
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1
Use Hilton.com directly for hotel bookings to ensure safety and official offers.
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2
Report any suspicious emails or calls claiming to be Hilton to the official website and customer service.
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3
Review Hilton's help center for resolving booking or loyalty account issues.
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4
Monitor your Hilton Honors account for unusual activity and enable two-factor authentication if available.
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5
Check hotel-specific reviews before booking to understand service expectations.
Key Evidence & Citations
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SimilarTech profile for hilton.com
⤷ Technical and traffic infrastructure details for Hilton.com
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SimilarWeb analytics for hilton.com
⤷ Website traffic, engagement and ranking data
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Hilton.com website contact information and social media profiles
⤷ Official contact emails and social media links for Hilton
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WHOIS and SSL certificate details for hilton.com
⤷ Domain registration, DNS and SSL certificate information
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USPTO Trademark Search for 'Hilton'
⤷ Trademark ownership and status confirming brand legitimacy
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Customer complaints and scam reports for Hilton.com
⤷ Customer complaints data mostly about hotel services, not website authenticity
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