Domain Investigation Report

Report generated: Jan 5, 2026

hannaford.com

http://hannaford.com

Geo: US

Website:

Category: Domain

Recommendation

Caution

Overall Summary

Suspicious

Why we think so?

Hannaford.com is a well-established grocery store website mainly serving the United States, especially Maine, with about 2.4 million visits monthly. The company operates physical stores, confirmed by Google Places listings, and offers grocery shopping with pharmacy pickups and deliveries. The domain uses reputable technologies like Adobe Analytics and Cloudflare, with secure SSL certificates valid through early 2026. Trademark searches show longstanding registrations under Hannaford, supporting brand authenticity. However, customer reviews cite quality and service complaints, including produce quality and app issues. There have been no direct scams linked to the domain, but a major cybersecurity breach affected its parent company in late 2024, exposing personal data (not payment data). Several legal disputes exist, mainly over unpaid overtime and employment issues. Overall, hannaford.com presents genuine business operations with some reputational concerns.

Confidence Score Our overall confidence rating for this entity based on public signals, activity, and risk checks.

88%

Risk Insights

✅

Established Brand with Strong Legal Protections

Multiple active US trademarks dating to 1978 and 1994
Clear ownership by Hannaford Licensing Corp.
Retail food supermarket services well-covered legally

🛡️

Robust and Mature Web Infrastructure

Uses Cloudflare and Microsoft Azure with solid SSL
Over 2 million monthly visits with predominately US traffic
Utilizes trusted analytics and marketing technology

⚠️

Reputation Concerns from Customer Complaints

Frequent reports of low produce quality and rude service
Delivery and mobile app issues disrupt user experience
Ongoing legal cases over employee treatment and wage claims

⚠️

Data Breach Impacting Customer Privacy

2024 breach of parent exposed personal info for ~2.2 million
No payment or pharmacy data reportedly compromised
Identity protection offered but risk remains for users

Category Scores

Red Flags & Warnings

Multiple customer complaints about produce quality, customer service, delivery, and app functionality indicate reputational and operational weaknesses.
Recent data breach affecting the parent company exposed sensitive personal data, increasing risk to customers despite no payment info compromise.
Ongoing legal actions related to wage disputes and employee treatment highlight some business practice challenges.

Detailed Checks & Insights

0-100 Scale

Domain Age and Registration

Score: 95

Passed

"Domain registered long ago and uses Cloudflare nameservers; SSL valid through Feb 2026."

Reason: hannaford.com has stable registration with a reputable registrar and valid SSL certificate, indicating proper domain management.

Traffic and Usage Signals

Score: 90

Passed

"Traffic mainly from the US, with detailed source breakdowns supporting legitimacy."

Reason: The site has a high monthly visit count (~2.4 million) and significant direct and search traffic, indicating genuine user engagement.

Brand and Trademark Verification

Score: 90

Passed

"Trademark owner is Hannaford Licensing Corp. with multiple active registrations."

Reason: Multiple valid US trademarks dating back decades confirm official brand ownership.

Blacklist and Scam Database Checks

Score: 100

Passed

"Domain is clean of phishing or scam flags."

Reason: No entries found in crypto scam blacklists or Google Safe Browsing risk lists for hannaford.com.

Customer Feedback and Reputation

Score: 40

Failed

"Issues include rotten produce and delivery problems reported across multiple review sites."

Reason: Persistent customer complaints about product quality, service, and app issues reduce reputation confidence.

Legal and Regulatory Risks

Score: 60

Failed

"Data breach affecting parent company also introduces exposure risks for customers."

Reason: Ongoing lawsuits over unpaid overtime and employment concerns present operational risks.

Your Next Steps

1

Monitor personal information regularly if you have shopped at Hannaford due to the 2024 data breach.
2

Review product quality and customer service reports before making large purchases or relying on delivery services.
3

Use official contact information from the verified domain for communication and support to avoid phishing.
4

Follow news and legal developments regarding Hannaford's business practices for further insights.