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Domain Investigation Report

Report generated: Dec 30, 2025

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Geo: unknown
Website: Site icon
Category: Domain
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Overall Summary
Safe
  Why we think so? 

Big W's website, bigw.com.au, is a major Australian online marketplace operated by Woolworths Group. It attracts about 27 million visits monthly, mostly from Australia, ranking #1,620 globally. The site uses trusted technologies like Adobe Scene7, Akamai CDN, and multiple popular payment options including PayPal and Apple Pay. Official contact emails and phones are clearly listed on the site. The SSL certificate is valid and issued by DigiCert in 2025. The domain is registered by a reputable registrar and uses secure DNS services from Akamai. No scam or blacklist warnings appear. Google Places confirms several physical stores with good customer ratings. News and user reports indicate a legitimate operation, though customer reviews on ProductReview.com.au raise concerns about poor service, difficult returns, delivery issues, and marketplace seller problems. Some legal issues related to Woolworths Group, including product safety and customer rights, are known but no direct scams or fraud linked to the website itself. Overall, the domain appears authentic but buyers should approach third-party marketplace purchases cautiously.

Confidence Score Our overall confidence rating for this entity based on public signals, activity, and risk checks.
83%

Risk Insights

shield

Strong Technical Foundation 🛡️

  • Secure DigiCert SSL valid until 2026.
  • Authoritative DNS managed by Akamai.
  • No blacklist or phishing alerts detected.
store

Popular Official Retailer

  • ~27 million monthly visits mostly from Australia.
  • Physical stores with good Google ratings.
  • Part of large Woolworths Group.
warning

Customer Service Concerns

  • Low user ratings for online and in-store experiences.
  • Complaints mainly about returns and marketplace sellers.
  • Legal issues linked to company-wide practices.

Category Scores

Red Flags & Warnings

  • Negative customer reviews detail poor service, difficult returns, and delivery problems mainly related to marketplace items.
  • Legal penalties to Woolworths for misleading product safety information and underpayment disputes indicate some business risk.

Detailed Checks & Insights

0-100 Scale

Domain Traffic and Popularity

Score: 90
Passed

Reason: The site ranks #1,620 globally with ~27 million monthly visits mostly from Australia, indicating a popular, real business.

Technical Security and Infrastructure

Score: 90
Passed

Reason: SSL certificate issued by DigiCert is valid through early 2026; DNS authoritative servers are from Akamai, a credible provider.

Blacklist and Scam Reports

Score: 90
Passed

Reason: No presence on crypto scam blacklists or Google Safe Browsing phishing lists; no broad scam reports detected.

Contact Transparency

Score: 80
Passed

Reason: The site openly provides multiple official contact emails and phone numbers, supporting its legitimacy.

Physical Store and Customer Presence

Score: 85
Passed

Reason: Google Places data confirms physical stores with many positive customer reviews, indicating a real, established retailer.

Reputation and Customer Feedback

Score: 50
Failed

Reason: Many negative customer reviews highlight poor service, complex returns, delivery issues, and problems with marketplace third-party sellers.

Legal and Compliance Issues

Score: 70
Failed

Reason: Legal disputes involving Woolworths Group include product safety penalties and employee underpayment action, but none directly target bigw.com.au domain.

Your Next Steps

  • 1

    Verify product details and seller information before making purchases through the Big W Marketplace.

  • 2

    Consider buying directly from Big W's official inventory or physical stores to avoid third-party seller risks.

  • 3

    Contact official customer service channels listed on the website for support with orders or complaints.

  • 4

    Monitor ongoing legal and regulatory developments related to Woolworths Group if concerned about product safety.

  • 5

    Use standard online security precautions when shopping, such as checking for SSL and secure payment gateways.

Evidence & Citations

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