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Ebay Due Diligence
Report for ForeverLux

Report Date December 14, 2025
Recommendation
Caution
Overall Summary
Suspicious
Why we think so

ForeverLux is a high-volume eBay fragrance seller listing Bvlgari Man In Black EDP 3.4oz as "new in box" for $85.98, with over 1.1 million sales recorded for this product. The seller offers a 30-day return period, pays for return shipping, accepts major payment options, and maintains a 99.1% positive feedback score. But there are persistent community and forum complaints, including detailed accusations of counterfeit products—testers with incorrect color, poor scent quality, and inconsistent packaging—over several years. No official eBay sanctions appear, and their official site positions ForeverLux as a legitimate fragrance dealer. The item price aligns with US discounters, but is far below full retail. While most buyers seem satisfied, counterfeit risk and drama with returns are recurring issues voiced by customers. 🛑 Shoppers seeking guaranteed authenticity should be cautious and inspect the product closely using official tips. For peace of mind, buying directly from the brand or major US perfumeries is safer.

Confidence Score
73%

Risk Insights

🏬

High Volume, High Scrutiny Seller

Over 1,000,000 bottles sold on this single listing.
Monthly complaints about authenticity persist.
Professional, long-established eBay presence.
⚠️

Counterfeit Risk: Notable But Not Universal

Repeat reports of fake or mislabelled items.
Not all customers experience issues.
Counterfeit risk is higher than average.

Contradictory Signals

Positive reputation and scale would normally indicate trustworthiness, but counterfeit reports create a contradiction that can't be dismissed.

Signal A: ForeverLux has over 99% positive feedback and massive sales.

Signal B: There are multiple consistent reports and photographic evidence of counterfeits.

Category Scores

Identity 85/100
Reputation 55/100
Technical 60/100
Content 80/100
Legal 75/100
Business Validity 70/100

Red Flags & Warnings

  • Multiple traceable consumer and forum complaints about counterfeit fragrances received from ForeverLux over several years.
  • Some buyers indicate unresolved return/refund disputes with ForeverLux on eBay.

🔎 Detailed Checks & Analysis

Seller Reputation and History

Score: 55/100
Failed

"Seller reputation is mixed—massive sales volume, but with a pattern of counterfeiting allegations that can't be ignored."

Reason: While ForeverLux boasts over 1.1 million sales and a 99.1% feedback score, there are numerous consistent complaints over the years about authenticity and poor return experiences. The sheer scale argues against a classic scam, but raises concerns of quality control or supplier vetting.

Product Authenticity Signals

Score: 60/100
Failed

"Legit complaints with photographic evidence undermine confidence in every item being authentic. Official tips should be used to check received goods."

Reason: Complaints about fake testers, wrong scent, odd bottle features, and direct calls to caution against the seller. No official eBay or legal penalty, but brand forums repeatedly list ForeverLux as a risky source.

Listing & Inventory Consistency

Score: 85/100
Passed

"Listings look standardized and professionally managed across thousands of fragrance brands and types. Counterfeiters don’t usually maintain this scale for long."

Reason: Huge inventory, consistent listings, detailed pages, and longstanding operation indicate a professional business rather than a fly-by-night seller.

Pricing Compared to Market

Score: 80/100
Passed

"Market pricing is competitive but not suspiciously low for this type of discounter."

Reason: The price is within the legitimate online discounter range for Bvlgari Man In Black 3.4oz (typically $80-100 USD vs. $207 MSRP direct from Bvlgari). It isn't an unrealistic bargain.

Return & Fulfillment Practices

Score: 65/100
Failed

"The process generally favors buyers on paper, but real experiences indicate occasional friction and slow handling."

Reason: Returns are allowed for 30 days with free shipping, but buyers report problems and have felt forced to escalate to eBay. Not everyone receives timely refunds.

Legal or Policy Warnings

Score: 75/100
Passed

"While negative experiences are real, official channels haven’t blocked or sanctioned the seller."

Reason: No record of regulatory action, account suspension, or official eBay warnings found. Counterfeit allegations are consumer-driven, not agency-driven.

Your Next Steps

  • 1
    Carefully inspect all packaging and bottle details (batch codes, box texture, labeling, matching numbers) upon arrival against Bvlgari's official anti-counterfeit guides.
  • 2
    If the product shows unmistakable signs of being fake (odd color, weird scent, errors on packaging), file for a return on eBay under 'does not match description'.
  • 3
    If the seller delays or disputes your return, escalate to eBay for resolution—use their Money Back Guarantee.
  • 4
    Buyers who want absolute certainty should consider purchasing perfumes directly from Bvlgari's official site or verified major retailers, even at higher prices.
  • 5
    Check for updated eBay feedback before purchase and consider discounter pricing norms to contextualize risk.

Evidence & Citations

🕵🏻 Keep investigating

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