Ebay Due Diligence
Report for Si-cia
Why we think so
This eBay listing advertises UGG Damen Adirondack Meridian winter boots (white, EU 37) from seller "si-cia" at 199 CHF (~203 €) with 4569 pairs available and 350 sold. The boots are described as new without box, and the listing includes multiple photos and a detailed specification table. The seller “si-cia” has a feedback score of 100, but there are no publicly visible buyer ratings or written reviews for this specific item. Analysis finds multiple red flags: high-volume inventory for a high-demand, branded product; restrictive return terms (“no returns”); and the price being above the official UGG EU sale price of 159 €. Community sources report widespread issues with eBay sellers exhibiting similar characteristics (generic usernames, little feedback detail, inflated scores, possible fake/counterfeit goods, bulk stock). Without additional transparency, caution is advised. 🛑
Risk Insights
Suspiciously High Inventory for ‘Authentic’ UGG Boots
No Returns Policy
Opaque Seller Feedback
Contradictory Signals
Well-made listings can still be used for scams. Visual presentation does not outweigh major trust and authenticity red flags for luxury brands.
Signal A: Detailed listing with multiple product photos and specs (which often builds trust).
Signal B: Extremely high inventory, missing return policy, and opaque seller profile (all classic indicators of scam or counterfeit operations).
Category Scores
Red Flags & Warnings
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Unusually high available quantity for branded luxury product, strongly inconsistent with standard retail channels.
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Opaque seller profile: No meaningful buyer reviews, incomplete store details, and lack of business identity.
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No returns accepted, which severely limits buyer recourse if product is not authentic or as described.
🔎 Detailed Checks & Analysis
Seller transparency and identity verification
Seller transparency and identity verification
"Anonymous eBay seller accounts with generic names, hidden feedback, and no established ecommerce presence are often linked to counterfeit/grey-market goods."
Reason: The seller provides almost no verifiable business details, no shop branding, and no public written feedback, making it hard to verify their legitimacy or reliability.
Listing authenticity and consistency
Listing authenticity and consistency
"Legit UGG merchandise rarely appears with thousands of new units sold from unbranded eBay sellers, especially above brand-direct prices."
Reason: Multiple warning signs appear: massive available inventory for a high-demand luxury item, above-market pricing, and absence of a returns policy. These inconsistencies do not match patterns of authentic stock liquidation or direct-from-manufacturer sale.
Review and feedback authenticity
Review and feedback authenticity
"Real customers often leave mixed, item-specific comments, and a lack thereof (combined with bulk sales) signals risk."
Reason: The feedback score (100) exists, but there are no detailed reviews, comments, or item-specific ratings, and generic discussions highlight patterns of manipulated or fake feedback among similar sellers.
Price consistency with market value
Price consistency with market value
"Legitimate deals are usually cheaper on official channels—never more expensive from unverified eBay sources."
Reason: The price is 40 € above the official UGG EU discount, which is unusual; fake or unauthorized goods often list at both suspiciously low and above-market prices to create a false sense of value.
Fulfillment and buyer protections
Fulfillment and buyer protections
"Highly recommended to only use payment options with buyer remediation for such sellers. Official return policy is absent, so protection falls solely on payment platform rules."
Reason: Some protection is available via PayPal and credit card, though the no-returns policy weakens this considerably.
Content and listing presentation
Content and listing presentation
"Photos and specification tables are a positive but do not necessarily confirm authenticity."
Reason: The listing is detailed, with several high-res images and technical specifications, closely matching normal eBay presentation.
Your Next Steps
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1Buy only from official UGG stores or large, verified retailers.
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2Check eBay seller feedback for item-specific comments, negative ratings, and purchase history.
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3If you decide to purchase, use payment methods with buyer protection (PayPal, credit card) and avoid bulk-buy listings.
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4Be wary of sellers with no returns policy, unbranded store names, and extremely high available quantity for luxury items.
Evidence & Citations
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eBay Listing for UGG Damen Adirondack Meridian Boots by si-cia
Listing shows high available stock, price above official UGG site, and no returns.
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eBay Community Discussions on Counterfeit and Fake Feedback Patterns
Sellers with generic handles, opaque feedback, and bulk listings are common warning signs.
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Official UGG EU Site — Adirondack Meridian Boot Pricing
As of 2025, the official price is lower (159 €) than the eBay listing despite claimed scarcity.
🕵🏻 Keep investigating
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