Executive Summary
Global Rank
#101,223
Monthly Visits
624,800
Avg Duration
1m 4s
Pages/Visit
1.75
Strategic Overview
Established user base with strong app store presence, Cross-device sync and multi-platform support, Integration with Sensor Tower for app analytics.
Persistent functionality bugs reported by users, Brand dilution risk due to lack of registered trademark, Competition from alternative productivity and screen time apps.
Our Verdict
Upside & Downside Analysis
The Bull Case
2 PointsStrong Market Demand for Digital Wellbeing Tools
- With over 600,000 visits/month, the StayFree website enjoys consistent and diversified traffic.
- App receives praise for helping reduce digital addiction and improve productivity.
- Sensor Tower’s backing provides analytics expertise and resources.
Multi-Platform and Cross-Device Ecosystem
- Available on iOS, Android, Windows, Chrome, and Firefox.
- Supports broad range of user needs and device sync scenarios.
- Strong integration with app marketplaces and browser extensions.
The Bear Case
2 PointsRecurrent Functionality Bugs and Support Issues
- High incidence of user-reported technical glitches across platforms.
- Unsynced device limits and timer malfunctions impact user retention.
- Support response times reportedly lag behind user needs.
Weak Brand Protection & Competitive Threats
- No trademark protection for ‘StayFree’ in the US increases risk of copycats.
- Numerous competing screen time apps with similar features exist.
- Users recommend switching to alternatives (e.g., Opal, ActionDash) when frustrated.
Domain Integrity
Domain is well-established, secured with appropriate DNS/SSL, uses Amazon infrastructure, and is not blacklisted or flagged for malware/phishing.
| Registrar | Amazon Registrar, Inc. |
|---|---|
| Domain Age | Dec 20, 2019 (6 years old) |
| Security Status |
Registry Locked
SSL: WR3
|
Reputation
18 Reviews
Sentiment Analysis
User satisfaction is high, with strong Trustpilot ratings and positive multi-platform visibility; minor recurring complaints relate to bugs rather than fraud or privacy.
Common Themes
Traffic Distribution
| Top Countries | Traffic Share | Trend |
|---|---|---|
|
US
|
19.00% |
|
|
Brazil
|
12.00% |
|
|
India
|
8.00% |
|
|
Vietnam
|
5.00% |
|
|
Russia
|
3.00% |
|
Competition
| Competitor Type | Threat Analysis |
|---|---|
| Screen time and productivity trackers | Direct app feature overlap, user switching from bugs or lack of features (e.g., Opal, ActionDash, Freedom). |
| Big Tech Wellbeing Tools | Operating-system level features (Apple Screen Time, Google Digital Wellbeing) decrease app necessity for users. |
| Ad/tracker blockers & browser extensions | Specialist blocking tools (FocusMe, Cold Turkey) offer more powerful customization or control. |
SWOT Analysis
Strengths
- High user engagement and app store visibility
- Strong integration across platforms
- Positive privacy reputation (no major data sharing/monetization complaints)
Weaknesses
- Functionality bugs and limited support responsiveness
- Absence of trademark limits brand defensibility
- Relatively basic business transparency; little info on leadership
Opportunities
- Expand to enterprise/education markets for device management
- Develop premium features or integrations (e.g., with health/wellness apps)
- Leverage Sensor Tower’s analytics for product improvement
Threats
- Native OS features replacing third-party apps
- Brand confusion from clones or similar-named competitors
- Negative viral feedback if bugs persist and support falters
Tech Stack
Cloud & DNS
Runs on Amazon Web Services infrastructure, including managed DNS (Route 53) and cloud hosting.
Analytics & Marketing
Utilizes Google Analytics, Google Tag Manager, Facebook Pixel, and Trustpilot widgets for tracking and reputation management.
Privacy & Compliance
Implements Cookie Consent, Osano consent management, and Content Security Policies.
Customer Support
Employs Zendesk for user support and Zendesk Chat for live help.
Email & Security
Uses Google Workspace for business email, with DNS TXT verification for Google site ownership.
Key Risks
| Identified Risk | Impact | Mitigation |
|---|---|---|
| Software bugs and persistent cross-device sync failures undermine user retention. | Medium | Prioritize engineering resources for multi-platform testing and bug tracking; improve support responsiveness. |
| Brand dilution and impersonation due to lack of trademark registration. | Medium | Initiate trademark registration in major markets; monitor for copycats or brand infringement. |
| Loss of users to integrated OS features (Apple/Google digital wellbeing tools). | High | Differentiate product via unique analytics, cross-device features, and advanced customization. |
| Reputation risk from unresolved support complaints. | Medium | Expand helpdesk staffing; publicly acknowledge and address top user issues. |
| Regulatory risks related to privacy/data practices as data policies evolve. | High | Maintain GDPR/COPPA/CCPA alignment via Osano and regular policy audits. |
Contacts
Appendix & Sources
Key Citations
-
StayFree – Cross-Device Screen Time Tracker & Usage Control (SimilarWeb)
Traffic data, engagement metrics, and country breakdown.
-
StayFree Trustpilot Profile
Most recent reviews, star ratings, and user feedback themes.
-
Google Safe Browsing Transparency Report
No malware, phishing, or blacklist records.
-
WHOIS record for stayfreeapps.com
Domain registration details and DNS configuration.
-
Sensor Tower acquires StayFree and ActionDash
Acquisition and product history.
-
StayFree on Google Play (User Reviews)
Source of mixed user reviews and support contact info.
Data Sources Used
Disclaimer
This report was compiled from publicly available and third-party aggregator data as of February 2026. While all reasonable effort was made to ensure accuracy, no guarantee is offered regarding the completeness or ongoing accuracy of information. Investment or business decisions should be supported by further direct diligence.