Executive Summary
Global Rank
#~6.72M
Monthly Visits
2,321
Avg Duration
0m 28s
Pages/Visit
1.56
Strategic Overview
Niche, manual-first penetration testing / red-team positioning with named case studies and enterprise compliance focus (SOC2, HIPAA, PCI mentions)., PTaaS model and fixed-price tests that simplify procurement for SMEs., Operational stack and tooling (Cloudflare, HubSpot, Google) consistent with small professional services businesses..
Limited web traffic and low public review volume makes independent reputation verification harder., Some trademark filings in USPTO show abandoned registrations and similar marks by other entities — possibility of brand confusion or legal friction., Mail authentication policy is DMARC=none (builtwith), which increases exposure to spoofed email unless other mitigations are in place..
Our Verdict
Upside & Downside Analysis
The Bull Case
2 PointsSpecialist PTaaS provider with enterprise focus
- Provides manual-first penetration testing and red-team services attractive to SaaS and regulated customers.
- Named case studies and leadership with relevant experience (co-founders and security leads listed on company pages and LinkedIn).
- Technical stack (Cloudflare, HubSpot, Google Analytics/Tag Manager) indicates professional marketing and delivery operations.
Clear GTM and fixed-price offers
- Fixed-price tests and PTaaS model simplify sales cycles for small/medium tech firms.
- HubSpot and advertising tech presence suggests repeatable demand-generation channels.
- U.S. HQ and Google Places listing provide a verifiable local presence for enterprise buyers.
The Bear Case
2 PointsLow observable demand & small scale
- Site traffic is small (~2.3k/mo) and highly U.S.-centric, which limits market signal about product-market fit.
- LinkedIn headcount (11–50) and limited third-party reviews increase counterparty risk for large contracts.
- Revenue/funding details are not publicly available in accessible sources.
Brand and legal friction
- USPTO records show multiple CYBRI/CYBRI-adjacent filings, some abandoned and some live, which could create trademark disputes or confusion in sales/marketing.
- Brand confusion with similarly named security firms (e.g., CYBRIANT) could cause misdirected reputation risk or lost leads.
Domain Integrity
Domain is long-established (2013), using Cloudflare DNS/CDN and an ECDSA HTTPS certificate. WHOIS privacy/registrant not exposed in public response; domain has locked registrar states.
| Registrar | GoDaddy.com, LLC |
|---|---|
| Domain Age | Dec 10, 2013 (11 years old) |
| Security Status |
Registry Locked
SSL: WE1
|
Reputation
0 Reviews
Sentiment Analysis
Public reputation is dominated by on-site case studies and a small number of third-party mentions; independent consumer review volume is low (Google Places shows a 5.0 rating from a single reviewer). No evidence of phishing or crypto-blacklist listings was found.
Common Themes
Traffic Distribution
| Top Countries | Traffic Share | Trend |
|---|---|---|
|
United States
|
100.00% |
|
Competition
| Competitor Type | Threat Analysis |
|---|---|
| Crowdsourced / bug-bounty platforms | Scale, deep researcher pools and broad coverage at variable pricing (examples: HackerOne, Synack, Cobalt). These platforms attract enterprise buyers for programs requiring continuous discovery. |
| Enterprise offensive security consultancies | Large consulting firms and specialist boutiques (NetSPI, Bishop Fox, Rapid7) offer deep teams, compliance support and incumbent relationships for regulated customers. |
| Managed pentest / automated scanning tools | Lower-cost automated tools or managed scanning services can undercut pricing for small customers that don't require deep manual testing. |
SWOT Analysis
Strengths
- Dedicated PTaaS/red-team focus with named case studies.
- Modern marketing and delivery stack (HubSpot, Cloudflare, Google Analytics).
- US-based HQ and verifiable Google Places listing.
Weaknesses
- Low site traffic and minimal independent review volume.
- DMARC policy currently 'none' (mail spoofing exposure).
- Small public footprint for revenue / funding transparency.
Opportunities
- Expand third-party review presence (G2, Trustpilot) to lower buyer friction.
- Harden email policies and advertise security posture as a service-provider differentiator.
- Productize repeatable PTaaS offers for SMBs to increase predictable revenue.
Threats
- Trademark disputes or brand confusion with similarly named firms.
- Competitors with larger tester communities or enterprise sales teams.
- Potential CMS/plugin exploitation if updates lapse.
Tech Stack
CDN & DNS (Cloudflare)
Cloudflare provides DNS and CDN in front of the site; improves performance and provides a DDoS/edge layer.
CMS & Page Builder
Site is built on WordPress with Elementor (Elementor Pro), Yoast SEO and WP Rocket plugins — common for marketing sites but requires plugin lifecycle management to stay secure.
Analytics & Marketing Stack
Google Analytics / Universal Analytics, Google Tag Manager, HubSpot (forms, ads, conversations) and various ad tracking pixels (Facebook Pixel, LinkedIn) are in use for lead generation and campaign tracking.
Hosting & CDN Origins
Hosting traces include Amazon AWS and Cloudflare; presence of IPv6 and U.S. server location noted by technology scans.
Email & Anti-spoofing
MX records point to Google Workspace (aspmx.l.google.com) and SPF includes Google and Campaign Monitor; BuiltWith notes DMARC=none (reporting only), which should be hardened.
Key Risks
| Identified Risk | Impact | Mitigation |
|---|---|---|
| Brand confusion / trademark disputes | Medium | Review USPTO filings and counsel; document live registrations and clear messaging. Maintain consistent trademarks and consider defensive filings or negotiated coexistence where necessary. |
| Email spoofing and phishing using domain | High | Implement a DMARC policy with enforcement (p=quarantine or p=reject) after monitoring, ensure DKIM is configured and iterate with mail-sending vendors (Campaign Monitor, Google Workspace). |
| CMS/plugin vulnerability leading to site compromise | Medium | Keep WordPress core, Elementor, Yoast and other plugins up to date; run scheduled vulnerability scans and hardened host-side protections (WAF, least-privilege file permissions). |
| Low observable market demand / concentrated revenue | Medium | Request customer references and revenue indicators during diligence; validate pipeline and churn metrics; quantify average contract sizes and concentration by client. |
| Reputational reliance on self-published case studies | Low | Seek independent third-party references (G2, Trustpilot, Gartner listings) and encourage customers to publish reviews; maintain proactive PR and incident response playbook. |
Contacts
Appendix & Sources
Key Citations
-
CYBRI — Official website
Primary source for company case studies, contact emails and service descriptions.
-
SimilarWeb traffic snapshot for cybri.com (Oct 2025)
Traffic metrics: ~2.3k monthly visits, engagement and traffic source shares.
-
BuiltWith / technology profile for cybri.com
Detailed tech stack and hosting, including Cloudflare, WordPress + Elementor, HubSpot, analytics and payment integrations.
-
WHOIS, DNS and SSL technical data
Registrar (GoDaddy), nameservers (Cloudflare), MX and TXT records and ECDSA certificate metadata.
-
USPTO trademark search results for 'CYBRI'
Multiple filings found; at least one live registration in commerce and other abandoned filings — useful for brand/legal diligence.
-
Google Places listing — CYBRI Penetration Testing Company
Verified Google Places entry with a single 5-star rating and a phone number matching site contact.
-
Perplexity / web summary and leadership info
Aggregated search findings referencing leadership bios, case studies and competitive positioning.
Data Sources Used
Disclaimer
This report synthesizes public, third-party and scanned technical data as of the as_of_date. Traffic and technology signals are estimates from vendor datasets. Legal conclusions (trademark status, enforceability) require counsel. Operational security controls should be validated directly with the company before making high-risk decisions.