Domain Due Diligence
Report for Wlwt.com
Why we think so
WLWT.com is the official site for WLWT-TV, a Cincinnati-based NBC affiliate owned by Hearst Television. It provides local news, weather, and sports with about 4.2 million monthly visits, mostly from U.S. users. The site uses numerous trusted technologies including Google Analytics and Amazon infrastructure. It holds valid SSL certificates and has domain registrations dating back to 1995. WLWT maintains verified contact information including emails and phone numbers. It has a long-standing registered trademark and is actively monitored by Google Safe Browsing with no flags. News coverage, BBB accreditation, and public trademark registrations confirm a legitimate, well-established broadcast media presence.
Risk Insights
Robust Technology Stack 🛡️
Strong Local Presence
Contradictory Signals
Certificate covers wildcard for a related domain, which is unusual but not uncommon in broadcast networks
Signal A: SSL certificate valid
Signal B: SSL issued for domain *.4029tv.com, not wlwt.com
Category Scores
Red Flags & Warnings
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SSL certificate domain mismatch - issued for *.4029tv.com, not wlwt.com directly.
🔎 Detailed Checks & Analysis
Domain metadata and history
Domain metadata and history
"The domain's long history and authoritative DNS servers support legitimacy."
Reason: Domain registered in 1995 with a reputable registrar and multiple DNS servers confirming long-term stability.
Technical infrastructure
Technical infrastructure
"Robust technology stack enhances user data gathering and security."
Reason: Uses well-known and trusted technologies such as Google Analytics, Adobe Audience Manager, Amazon AWS services, and valid SSL.
Website traffic and user engagement
Website traffic and user engagement
"Traffic trends and user engagement metrics are consistent with a major local news outlet."
Reason: High monthly visits (~4.2M) predominantly from U.S. users with typical bounce rates for news sites.
Ownership and contact transparency
Ownership and contact transparency
"Open contact information decreases risk of impersonation."
Reason: Multiple verified contact emails and phone numbers listed publicly; social media presence confirms brand identity.
Blacklist and scam database checks
Blacklist and scam database checks
"No security or scam warnings help confirm trustworthiness."
Reason: No flags found in Google Safe Browsing or crypto scam sniffer databases.
Trademark and legal status
Trademark and legal status
"Trademark ownership protects brand identity; minor disputes resolved favorably."
Reason: Valid registered trademarks and lack of ongoing public legal disputes.
Your Next Steps
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1If you received communication claiming to be from WLWT, verify the sender uses official wlwt.com emails and the site uses HTTPS.
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2Check the Better Business Bureau profile for current customer reviews or complaints if considering any business dealings.
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3Use wlwt.com’s search function or Google with terms like 'scam' or 'fraud' to verify alerts on relevant topics.
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4Report any suspicious emails or calls impersonating WLWT to local authorities and the company.
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5Follow trusted news sources for updates on local issues and media disclosures published by WLWT.
Evidence & Citations
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WLWT BBB Profile including complaints and reviews
This Better Business Bureau listing confirms accreditation since 2003 and provides public feedback.
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WLWT Trademark Registrations
Shows active trademarks owned by Multimedia of Ohio, Inc. and Hearst Television.
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