Recommendation

Proceed

Overall Summary

Safe

Why we think so

Rarecarat.com is an established online jewelry retailer specializing in diamonds, with over 2.5 million monthly visits and a strong presence mainly in the United States. The site employs modern technologies and trusted payment methods like PayPal and Apple Pay, indicating solid infrastructure. It offers detailed contact information, including multiple verified emails and a New York physical location with a high user rating of 5.0 from over 3700 reviews. The domain is secure with a valid SSL certificate issued recently and registered through GoDaddy since 2016. No blacklists or security risks were detected, and trademark checks found no conflicts. The company's reputation is strong, supported by excellent customer reviews and transparency, though it has faced some legal disputes related to business partnerships. Overall, rarecarat.com appears legitimate, well-reviewed, and professionally maintained.

Confidence Score

85%

Risk Insights

🌐

Strong Online Presence

Over 2.5 million monthly visits mainly from the US

Active social media across multiple platforms

Multiple verified contact points boost legitimacy

⭐

Excellent Customer Ratings

5.0 rating on Google with 3700+ reviews

5.0 TrustPilot score from 3000+ reviews

Positive feedback emphasizing quality and service

⚖️

Resolved Legal Issues

Some past disputes linked to other retailers

Company assists affected customers legally

No current signs of fraud or scams

Contradictory Signals

Legal matters relate to third-party partners and do not diminish consumer trust or company transparency.

Signal A: Strong positive reputation and customer feedback

Signal B: Ongoing legal disputes and complaints

Category Scores

Identity 85/100

Reputation 85/100

Technical 88/100

Content 80/100

Legal 60/100

Business Validity 87/100

Red Flags & Warnings

Reported legal disputes linked to former business partnerships and a recent lawsuit filed in late 2025.

🔎 Detailed Checks & Analysis

Domain traffic and tech infrastructure

Score: 85/100

Passed

"Traffic rank is #15,329 globally with mature content delivery and payment safety features."

Reason: The site has a high traffic volume (~2.5M monthly visits) mainly from the US and a modern tech stack including Amazon, Cloudflare, and major payment providers.

Site security and SSL certificate

Score: 90/100

Passed

"Certificate from WE1 with valid from Nov 9, 2025 to Feb 7, 2026."

Reason: The SSL certificate is current and valid, issued recently, ensuring encrypted connections.

Legitimate contact information

Score: 80/100

Passed

"Google Places lists Rare Carat, Inc at 20 W 47th St, New York, with 5.0 rating from 3731 reviews."

Reason: Multiple verified emails, phone numbers, and a physical address linked to the business with strong positive ratings.

Blacklist and phishing checks

Score: 90/100

Passed

"No matched threats or blacklisting indicators."

Reason: No flags found in Google Safe Browsing or crypto scam blacklist.

Trademark and brand impersonation

Score: 75/100

Passed

"No pending or registered trademarks that could cause confusion found."

Reason: USPTO search reveals no trademark conflicts for 'Rarecarat'.

Reputation and customer feedback

Score: 90/100

Passed

"Reviewed as trustworthy with high customer satisfaction and good service."

Reason: Strong positive customer reviews on Google and TrustPilot, with 5-star average ratings and thousands of reviews.

Legal disputes and complaints

Score: 40/100

Failed

"Rare Carat has addressed these disputes proactively with legal support offered to affected customers."

Reason: Legal issues exist related to former partners and a pending lawsuit, but do not directly impact the core business operations currently.

Your Next Steps

1

Verify the latest customer reviews on TrustPilot and Google for ongoing reputation status.
2

Check the physical location on Google Maps to confirm operations and customer feedback.
3

Review the company's policies and money-back guarantees directly on the website.
4

Monitor any updates on legal disputes or lawsuits involving the company.

Evidence & Citations

SimilarTech profile for rarecarat.com
Detailed domain tech stack, traffic volume, and global rank data.
RareCarat Whois and SSL Data
Registrar, creation date, SSL certificate validity and DNS records.
RareCarat Contact and Social Media Info
Verified contact emails, phone numbers, and social profiles.
Google Safe Browsing Lookup for rarecarat.com
No identified threats or phishing detected.
USPTO Trademark Search for Rarecarat
No trademark conflicts found.
Customer Reviews and Scam Reports on RareCarat
Overall positive user feedback and scam investigation results.

🕵🏻 Keep investigating

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