WebVetted β„’ Beta
Recommendation
Proceed
Overall Summary
Safe
Why we think so

postcodelottery.co.uk is the legitimate official website for People's Postcode Lottery, a UK-based lottery that supports charities. It attracts about 4.7 million monthly visits, mainly from the United Kingdom. The site is hosted on reputable Amazon infrastructure and features standard security measures. There are no records of legal disputes or fraud directly involving this site. However, there are frequent scams impersonating this lottery, using deceptive communications to extort money or personal information from victims. The official lottery warns users not to pay fees or share personal details unsolicited and advises contacting them through their verified channels.

Confidence Score
90%

Risk Insights

πŸ“ˆ

High Legitimate Traffic and Engagement

~4.7 million visits monthly, mostly from UK users
Bounce rate and session duration indicate genuine interest
πŸ›‘οΈ

Strong Technical Infrastructure

Hosted on Amazon Web Services with valid SSL certificate
Multiple domain verification records active
⚠️

Frequent Scams Impersonate Lottery

Scams ask for upfront fees or personal info fraudulently
Official site warns and advises verifying all communications

Contradictory Signals

While postcodelottery.co.uk is authentic, users must beware of pervasive impersonation scams external to the official site.

Signal A: Site legitimacy confirmed by registration, hosting, and traffic data

Signal B: Widespread scams use the same brand to deceive users

Category Scores

Identity 90/100
Reputation 85/100
Technical 95/100
Content 90/100
Legal 90/100
Business Validity 90/100

Red Flags & Warnings

  • Numerous reported scams impersonate the lottery using fake emails, calls, or letters to extract fees or personal data.

πŸ”Ž Detailed Checks & Analysis

Domain Technical and Hosting Check

Score: 95/100
Passed

"The site uses multiple TXT verification records and is hosted on reputable infrastructure."

Reason: The domain uses verified hosting from Amazon with current SSL certificates ensuring secure connections.

Traffic and User Engagement Analysis

Score: 90/100
Passed

"Bounce rate and page views align with typical lottery user behavior."

Reason: Monthly visits around 4.7 million mainly from UK users support the site's legitimacy.

Contact and Identity Verification

Score: 90/100
Passed

"Presence on social media and active official channels adds credibility."

Reason: Official emails and phone numbers are consistently published onsite and referenced in trusted sources.

Scam and Trademark Investigation

Score: 85/100
Passed

"The official site is distinct from scams, which attempt to spoof the brand."

Reason: No trademark conflicts or blacklist entries found, though many impersonation scams exist separately.

Legal and Regulatory Compliance

Score: 90/100
Passed

"Regulatory oversight supports business validity."

Reason: The lottery is regulated in the UK with proper complaints processes and no major disputes found.

Your Next Steps

  • 1
    Always verify prize claims directly on the official website or via their listed official phone number (0808 109 8765).
  • 2
    Do not respond to unsolicited requests for payment or personal information claiming to be from the lottery.
  • 3
    Report any suspicious communications impersonating the Postcode Lottery to Action Fraud and to info@postcodelottery.co.uk.
  • 4
    Use the official website's Postcode Checker tool to confirm any winnings before taking further action.

Evidence & Citations