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Domain Due Diligence
Report for Lightinthebox.com

Report Date January 1, 2026
Recommendation
Caution
Overall Summary
Suspicious
Why we think so

Lightinthebox.com is a global online marketplace with about 11 million monthly visits, primarily from the US. It offers a wide range of products and supports multiple payment methods including PayPal and credit cards. The site's domain is well-established, registered since 2006 and managed by a reputable registrar. The site uses secure HTTPS with a valid certificate. Multiple trademark registrations exist for "Lightinthebox," indicating brand presence, though some previous filings were abandoned. No phishing or crypto scam blacklisting is detected. Recent news and reviews show mixed feedback: many customers appreciate the product variety and competitive pricing, but there are frequent complaints about product quality, long shipping times, and difficult, costly return policies. The company faced a class action lawsuit in 2013 which was settled. Overall, the domain and brand appear legitimate, but consumers should exercise caution with high-risk purchases given reported service issues.

Confidence Score
70%

Risk Insights

🛡️

Well-Established Domain

Domain registered in 2006
Uses secure HTTPS with valid SSL
Managed by a reputable registrar
⚠️

Mixed Customer Feedback

Complaints about product quality and sizing
High return shipping costs and limited refunds
Slow shipping and poor communication commonly reported
✅

No Blacklist Flags

Clear from crypto scam blacklists
No threats identified by Google Safe Browsing

Contradictory Signals

The site appears authentic but service quality issues impact reputation.

Signal A: Legitimate domain with trademarks and proper technical setup

Signal B: Frequent negative customer reviews and past legal disputes

Category Scores

Identity 75/100
Reputation 55/100
Technical 90/100
Content 70/100
Legal 65/100
Business Validity 70/100

Red Flags & Warnings

  • Multiple customer complaints about product quality and difficult returns at high costs.
  • Class action lawsuit history indicating legal disputes.

🔎 Detailed Checks & Analysis

Domain Metadata Check

Score: 85/100
Passed

"Long registration age and SSL certificate from Go Daddy indicate a well-established domain."

Reason: Domain registered in 2006, valid SSL, stable DNS setup.

Traffic and Technology Signals

Score: 80/100
Passed

"Traffic data from SimilarWeb and technology stack show a professional ecommerce presence."

Reason: High monthly visits (~11M), primarily US traffic; uses common ecommerce and ad tech tools.

Brand and Trademark Verification

Score: 75/100
Passed

"Trademark filings confirm legitimate brand identity despite some older abandoned marks."

Reason: Several valid trademarks registered under Lightinthebox brand.

Blacklist and Scam Reporting

Score: 90/100
Passed

"No technical blacklists or phishing flags found."

Reason: No listings on crypto scam or Google Safe Browsing blacklists.

Customer Reviews and Reputation

Score: 45/100
Failed

"Mixed reputation with serious service issues reported on BBB and other review platforms."

Reason: Frequent complaints about product quality, returns, shipping delays.

Legal and Regulatory Issues

Score: 50/100
Failed

"Legal issues indicate past disputes but no ongoing major litigation found."

Reason: Settled class action lawsuit in 2013, plus reported customer disputes.

Your Next Steps

  • 1
    Check recent customer reviews and return policies carefully before purchasing.
  • 2
    Prefer low-risk items or those that do not require returns due to sizing or quality issues.
  • 3
    Use credit cards for payment to benefit from purchase protections.
  • 4
    Verify seller authenticity on third-party sites and proceed with caution on larger purchases.

Evidence & Citations

🕵🏻 Keep investigating

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