Recommendation

Proceed

Overall Summary

Safe

Why we think so

King.com is a well-established online gaming platform known for popular games like Candy Crush. It receives about 4.8 million monthly visits with strong US traffic. The site uses reputable hosting and content delivery services, and displays numerous valid security and verification records. While there are user complaints about game fairness, in-app purchases, and ads, no credible evidence labels King.com itself as fraudulent or a scam. The domain is long-registered and technically sound, with no blacklist hits or major scam alerts. Still, player frustrations with monetization and support are common, reflecting typical concerns in free-to-play gaming.

Confidence Score

83%

Risk Insights

📊

Strong User Traffic and Engagement

Nearly 5 million monthly visits, mostly from US users

High direct and search traffic indicates brand recognition

Good user engagement with >2 pages per visit

🛡️

Robust Technical Setup

Uses leading CDN and hosting from Akamai and Google

SSL certificates valid and current

Multiple domain verification TXT records present

⚠️

User Complaints on Fairness and Support

Many users report manipulative in-app purchase experiences

Complaints about lost progress and unresponsive customer service

Some ads within games linked to scams, though not directly by King.com

Contradictory Signals

The platform is legitimate and popular, but user frustrations arise from game monetization approaches and support issues.

Signal A: High user traffic and reputable tech stack

Signal B: User complaints describing unfair and "scam-like" game mechanics

Category Scores

Identity 90/100

Reputation 75/100

Technical 90/100

Content 80/100

Legal 70/100

Business Validity 85/100

Red Flags & Warnings

Frequent user complaints describe King.com games as "rigged" or unfair with aggressive monetization tactics and unresponsive customer support.

🔎 Detailed Checks & Analysis

Traffic and Popularity

Score: 90/100

Passed

"Traffic rank around 15,000 globally; predominantly US audience; strong direct and search traffic."

Reason: High global and US traffic with 4.8M monthly visits indicates legitimate popularity and use.

Technical Infrastructure

Score: 90/100

Passed

"Multiple security verifications and modern site tech affirm technical soundness."

Reason: Reputable CDN and hosting providers used, including Akamai and Google Cloud; valid SSL certificates.

Domain Reputation and History

Score: 85/100

Passed

"Long history supports trust; registrar is reputable; privacy protection used."

Reason: Domain registered in 1994 with consistent updates, domain not blacklisted and no phishing reports.

User Reviews and Business Reputation

Score: 70/100

Passed

"User complaints focus on game fairness and monetization, not outright fraud; BBB not accredited but no fraud warnings."

Reason: While many users accuse King.com of unfair practices and poor support, no major scam warnings or legal fraud rulings exist against it.

Contact Transparency

Score: 85/100

Passed

"Transparent contact details strengthen confidence in business legitimacy."

Reason: Several verified contact emails and official social media accounts enhance credibility.

Your Next Steps

1

If you plan to use King.com, only spend what you are comfortable possibly losing in free-to-play game economies.
2

Do not share payment or account details outside official King.com channels to avoid account abuse.
3

Check user forums regularly for updates on any issues related to in-app purchases or support responsiveness.
4

Report suspicious ads or scam attempts encountered within King.com games to the company support and community forums.
5

Verify any tournament or cash prize claims carefully, as past legal suits highlight concerns about transparency.
6

Avoid third-party sites claiming to sell King.com virtual goods or winnings, as these are often scams.

Evidence & Citations

SimilarWeb Traffic and Demographic Analysis for king.com
Monthly visitor count, engagement, and traffic sources as of Oct 2025.
King.com Tech Stack and Hosting Providers
Details on CDN, hosting, advertising technologies used by King.com.
WHOIS Domain Registration Data for king.com
Domain age, registrar info and SSL certification data.
King.com Scam and Review Aggregation Summary
Summarizes user complaints, official fraud advisories, and legal disputes.
Crypto Scam Blacklist and Google Safe Browsing Status
No phishing or malware alerts found.

🕵🏻 Keep investigating

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