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Domain Due Diligence
Report for Justfab.com

Report Date December 18, 2025
Recommendation
Caution
Overall Summary
Suspicious
Why we think so

JustFab.com is an established online retailer specializing in women's shoes, boots, handbags, and clothing. It draws about 1.8 million visits monthly, mainly from the U.S. The domain uses trusted technologies like Shopify and Cloudflare and has secure SSL certification valid through August 2026. However, numerous customers report issues related to unauthorized monthly charges for VIP memberships, expiring store credits without notice, and difficult cancellation processes. These problems have resulted in a 2025 multistate consumer-protection settlement with refunds totaling approximately $3.8 million. While the domain operates securely and maintains business registrations, user experiences highlight significant customer service and billing risks. Exercise caution, especially if considering a VIP membership or recurring subscription.

Confidence Score
85%

Risk Insights

🛍️

Established and Popular Site

Operating since 1999 with steady domain ownership
About 1.8 million monthly visitors mostly from the US
Uses reputable e-commerce and security technologies
⚠️

Recurring Billing and Customer Complaints

Widespread reports of unauthorized monthly VIP charges
Expiring credits and poor cancellation experiences
Subject of a recent $4.8M multistate legal settlement

Contradictory Signals

While technically reputable, the business practices have led to significant customer dissatisfaction and legal action.

Signal A: Strong technical infrastructure and stable ownership

Signal B: Numerous complaints about deceptive subscription billing and customer service

Category Scores

Identity 90/100
Reputation 45/100
Technical 90/100
Content 85/100
Legal 50/100
Business Validity 85/100

Red Flags & Warnings

  • Frequent complaints about unauthorized VIP membership charges continuing despite cancellation attempts.
  • Expiring store credits with no or inadequate notice leading to losses and customer dissatisfaction.
  • Difficulties with customer service including hang-ups, unfulfilled refund promises, and obstructive cancellation processes.

🔎 Detailed Checks & Analysis

Domain Technical Quality

Score: 90/100
Passed

"The domain is well-maintained with up-to-date SSL from Cloudflare and technologies like Shopify and Zendesk, supporting credibility."

Reason: Domain has valid SSL, uses reputable hosting and CDN technologies, and has high monthly visitors mainly from the US.

Domain Age and Ownership

Score: 90/100
Passed

"Long domain tenure and clear WHOIS details support business validity."

Reason: Domain registered in 1999 with stable registrar and identifiable ownership through JustFab LLC.

Reputation and Reviews

Score: 40/100
Failed

"Despite BBB A+ rating, real customer feedback reveals frequent complaints about billing and cancellation practices continuing in 2025."

Reason: Numerous user reports of unauthorized subscription charges, expired credits without notice, and poor customer support.

Legal Clearances and Trademark

Score: 80/100
Passed

"Trademark registrations by JustFab/TechStyle LLC confirm brand legitimacy despite billing disputes."

Reason: Active trademarks for the brand exist with no indications of counterfeit or impersonation risks.

Safety and Scam Blacklists

Score: 90/100
Passed

"Site appears technically safe from automated scam detection systems."

Reason: No matches on crypto scam or Google Safe Browsing blacklists, indicating no detected phishing or malware.

Business Practices and Legal Risks

Score: 30/100
Failed

"Legal actions highlight consumer risks related to automatic enrollments and hard-to-cancel subscriptions, despite settlement and refunds."

Reason: Multistate settlement in 2025 for deceptive marketing and billing of VIP memberships, reflecting business risk.

Your Next Steps

  • 1
    If considering purchases, carefully review membership terms and cancellation policies.
  • 2
    Monitor bank statements closely for unauthorized charges, especially VIP membership fees.
  • 3
    Check state attorney general websites for ongoing refund or settlement claims if previously affected.
  • 4
    Read recent customer reviews to stay informed of user experiences before engaging.

Evidence & Citations

🕵🏻 Keep investigating

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