Recommendation

Caution

Overall Summary

Suspicious

Why we think so

Hungryroot.com is a well-established online food and meal kit retailer with a significant monthly audience of around 2.9 million visitors, mainly from the United States. Its domain is registered since 2015 through a reputable registrar with valid SSL certificates. The company holds multiple live trademarks for its brand, covering a wide range of food and meal kit products. The site uses authentic technologies and recognized payment systems, indicating a legitimate e-commerce operation. However, there are multiple customer complaints documented across various platforms reporting issues with unexpected charges, difficulty canceling subscriptions, and poor customer service responsiveness. A class action lawsuit alleges violations related to automatic subscription renewals. No blacklist detections or phishing reports were found for the domain. Overall, Hungryroot is a legitimate business but carries reputational risks due to customer service and billing complaints. Users should proceed cautiously and verify terms before purchasing.

Confidence Score

78%

Risk Insights

🌐

Strong Online Presence

Millions of visits monthly, primarily from U.S. users

Uses major cloud providers and payment platforms

Active and recent trademark registrations

⚠️

Customer Service Concerns

Frequent reports of cancelled orders being charged

Difficult subscription cancellation and slow support

Ongoing class action lawsuit for auto-renewal practices

Contradictory Signals

Despite legitimate infrastructure, customer experience issues raise caution.

Signal A: Domain and technology indicate strong business legitimacy

Signal B: User complaints and legal actions indicate reputational risk

Category Scores

Identity 85/100

Reputation 40/100

Technical 90/100

Content 80/100

Legal 45/100

Business Validity 75/100

Red Flags & Warnings

Multiple verified reports of unauthorized charges and difficulties with subscription cancellation.
Active class action legal cases alleging deceptive marketing and subscription practices.

🔎 Detailed Checks & Analysis

Domain Strength and Traffic

Score: 85/100

Passed

"Traffic data from SimilarWeb ranks the site #16,051 globally with over 2.8M monthly visits and 62% direct traffic."

Reason: Hungryroot attracts millions of monthly visitors, mainly from the US, demonstrating legitimate reach and popularity.

Technical Security and Infrastructure

Score: 90/100

Passed

"DNS records, certificates, and technology stacks show professional setup and security."

Reason: The domain is registered since 2015, uses a valid Amazon SSL certificate, and employs recognized hosting and payment technologies.

Brand and Trademark Legitimacy

Score: 85/100

Passed

"Trademarks cover food delivery and related services, registered recently in 2024."

Reason: Multiple live trademarks with USPTO demonstrate legal ownership of the Hungryroot brand and related goods/services.

Reputation and User Feedback

Score: 40/100

Failed

"Class action lawsuit and multiple BBB and consumer reviews document these issues consistently."

Reason: Significant user complaints about billing, unauthorized charges, and poor cancellation process reduce reputation score.

Blacklist and Scam Reports

Score: 100/100

Passed

"Technical scans do not indicate phishing or malware risk from the domain."

Reason: No blacklist entries or scam reports found in crypto scam databases or Google Safe Browsing lists.

Your Next Steps

1

Review the terms and conditions carefully before subscribing to Hungryroot services.
2

Monitor credit card statements regularly for unexpected charges.
3

Contact customer service to clarify cancellation policies and request written confirmation for cancellations.
4

Consult consumer protection agencies or legal advice if unauthorized charges persist.
5

Consider reviews and legal complaints before making purchases from the site.

Evidence & Citations

SimilarWeb Traffic and Technology Data for hungryroot.com
Provides monthly visits, geography, and technology stack information.
WHOIS and SSL Information for hungryroot.com
Details domain registration, expiry, and SSL cert status.
USPTO Trademark Records for HUNGRYROOT
Confirms multiple live trademarks owned by Hungryroot, Inc.
User Complaints and Class Action Lawsuit News
Cites documented user issues with billing and subscription cancellations, and ongoing legal case.
Crypto Scam Sniffer Blacklist Check
No blacklist flags detected.
Google Safe Browsing Check
No phishing or malware risk detected.

🕵🏻 Keep investigating

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