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Domain Due Diligence
Report for Hammondsfishing.com

Report Date November 24, 2025
Recommendation
Proceed
Overall Summary
Safe
Why we think so

Hammond's Fishing Center operates as a fishing and outdoor superstore based in Cumming, Georgia, with both a physical store and an online presence. The website employs secure payments and reputable technologies like Shopify and CloudFlare. It serves primarily U.S. visitors, with moderate monthly traffic around 10,000 visits and typical engagement metrics for a niche retailer. The company has a verified Google Maps listing with a high customer rating of 4.8 stars based on over 500 reviews. There are no records of legal disputes or scam reports linked to this site in public databases or news searches.

Confidence Score
80%

Risk Insights

🏪

Long-established domain with physical store

Domain exists since 1999
Verified address in Cumming, GA
Over 500 positive customer reviews
🔒

Secure and standard e-commerce setup

Uses Shopify and CloudFlare CDN
Supports major credit cards and PayPal
Active SSL certificate

Contradictory Signals

Site is moderately trusted but lacks extensive external validation due to niche and moderate traffic

Signal A: No scam reports or blacklists

Signal B: Medium trust score in some third-party analyses

Category Scores

Identity 80/100
Reputation 80/100
Technical 85/100
Content 75/100
Legal 95/100
Business Validity 80/100

Red Flags & Warnings

  • The domain’s medium global traffic rank indicates a low profile that could limit robust consumer feedback and external scrutiny.

🔎 Detailed Checks & Analysis

Domain registration and age

Score: 90/100
Passed

"Long-term domain presence reduces risk of scam."

Reason: Domain registered in 1999 with continuity and valid SSL certification.

Web technologies and payment methods

Score: 80/100
Passed

"Supports secure transactions and standard customer experience."

Reason: Uses recognized e-commerce platform Shopify and accepted payment solutions.

Traffic and engagement quality

Score: 70/100
Passed

"Traffic patterns consistent with legitimate retail site."

Reason: Moderate traffic focused in US with normal bounce rate under 56%.

Blacklist and phishing detection

Score: 10/100
Passed

"Absence from blacklist indicates no detected malicious activity."

Reason: No listings in crypto scam or Google Safe Browsing blacklists.

Business reputation and user reviews

Score: 90/100
Passed

"Physical location and good reviews support authenticity."

Reason: Highly rated Google Maps store with strong positive user feedback.

Trademark conflicts

Score: 10/100
Passed

"No brand impersonation or legal red flags detected."

Reason: No trademark conflicts found in USPTO for related terms.

Your Next Steps

  • 1
    If you consider shopping here, verify the website’s security indicators (HTTPS and trusted payment logos) before entering payment info.
  • 2
    Check customer reviews on multiple platforms to confirm satisfactory service and delivery performance.
  • 3
    Contact the store directly using the verified phone number (770-888-6898) if you have questions before ordering.
  • 4
    Monitor any unusual changes in website behavior or reports from trusted consumer protection sources.
  • 5
    Avoid providing personal or payment details if the site’s security certificates appear invalid or out of date.

Evidence & Citations

🕵🏻 Keep investigating

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