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Domain Due Diligence
Report for Doodlage.in

Report Date December 11, 2025
Recommendation
Proceed
Overall Summary
Safe
Why we think so

doodlage.in is an upcycled, zero-waste fashion brand based in India, with about 26,000 monthly visits mainly from India and some from the US. It uses established ecommerce and payment technologies like Shopify, PayPal, and major credit cards, and has secure SSL certificates valid through early 2026. The brand maintains active contact channels including email addresses, phone numbers, and social media profiles on Facebook, Instagram, Twitter, LinkedIn, and YouTube. Google Maps lists a physical store location in New Delhi with positive customer ratings. News sources profile the founder Kriti Tula and highlight the brand's sustainability mission. Customer reviews on external sites show mixed feedback with some dissatisfaction, while on-site reviews are mostly positive. There are no signs of scam or blacklist flags, no trademark conflicts, and no known legal disputes. Overall, the site appears legitimate but has limited independent customer review data, so cautious purchasing with buyer protections recommended.

Confidence Score
83%

Risk Insights

🛒

Well-Established Ecommerce Setup

Uses Shopify, PayPal, Visa, MasterCard for payments.
Handles substantial monthly traffic (~26,000 visits).
Serves mainly Indian customer base.
📍

Confirmed Physical Location and Contacts

Physical clothing store in New Delhi with 4.5-star rating.
Multiple official email addresses and phones listed.
Active social media profiles support transparency.
⚠️

Mixed Customer Feedback

External ratings show moderate dissatisfaction (2.3/5 average).
On-site reviews skew very positive but are few.
Typical small brand issues: shipping delays, sizing, returns.

Contradictory Signals

Few reviews hosted on brand's site show happy customers, but third-party ratings reveal some dissatisfaction, indicating variable customer experiences.

Signal A: Strong onsite positive reviews

Signal B: Weak external customer ratings

Category Scores

Identity 90/100
Reputation 75/100
Technical 90/100
Content 80/100
Legal 85/100
Business Validity 80/100

Red Flags & Warnings

  • Low external customer rating average (2.3/5) on Knoji suggests some buyer dissatisfaction or complaints.

🔎 Detailed Checks & Analysis

Domain Technology and Traffic

Score: 88/100
Passed

"Technology stack suggests a professionally managed online brand, not a fly-by-night operation."

Reason: doodlage.in uses professional ecommerce technology (Shopify, PayPal, credit cards) with stable monthly visits (~26K), mostly from India.

Traffic Quality and Engagement

Score: 85/100
Passed

"Traffic metrics support genuine user interest rather than suspicious patterns."

Reason: Bounce rate (~33%) and pages per visit (2.53) indicate engaged users not bouncing instantly.

Valid SSL and DNS Records

Score: 90/100
Passed

"Good security practice reduces risk to visitors and customers."

Reason: SSL certificate valid through Feb 2026, DNS records standard and consistent with ecommerce usage.

Contact and Social Presence

Score: 90/100
Passed

"Strong real-world presence supports legitimacy and accountability."

Reason: Multiple official emails, phones, active social media accounts and Google Maps listing with positive ratings.

Scam and Blacklist Checks

Score: 95/100
Passed

"Absence of threat records is positive but not definitive alone."

Reason: No malware, phishing, or scam-blacklist flags detected by Google Safe Browsing or crypto scam sniffers.

Trademark and Legal Risks

Score: 80/100
Passed

"No red flags in intellectual property or legal standing."

Reason: No registered trademarks conflicts or known lawsuits related to doodlage.in found.

Reputation and Reviews

Score: 70/100
Passed

"Small number and skewed positive on-site reviews; some buyers dissatisfied externally."

Reason: External customer ratings are low (2.3/5), though on-site reviews are mostly positive; indicates mixed user experience.

Your Next Steps

  • 1
    Use payment methods offering buyer protection like credit cards or PayPal.
  • 2
    Check shipping and return policies carefully before ordering.
  • 3
    Consider starting with a small purchase to test service and product quality.
  • 4
    Look for recent external independent reviews on forums or social media.

Evidence & Citations

🕵🏻 Keep investigating

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