Recommendation

Proceed

Overall Summary

Safe

Why we think so

divoom.com is an established website in the consumer electronics sector, receiving about 185,000 visits monthly primarily from the U.S., France, Australia, Canada, and Brazil. It supports multiple trusted payment methods including PayPal, Apple Pay, and Google Pay, and uses recognized tech like Shopify for eCommerce. The domain has been active since 2006, registered via Alibaba Cloud, with a valid SSL certificate. The company owns active trademarks for "DIVOOM" related to audio and electronic products. Available reviews are mixed; no widespread fraud reports or legal disputes were found, but some customers report polarized experiences. Official contact emails and social media are publicly listed, supporting transparent communication. Overall, the site appears legitimate, but caution is advised due to mixed user feedback and a hidden registrant identity.

Confidence Score

85%

Risk Insights

🛡️

Established Domain with Solid Traffic

Domain registered in 2006 shows long operation history.

Around 185k monthly visits indicate a substantial user base.

Traffic mainly comes from trusted markets like US, FR, CA.

✅

Trusted Payment Options Available

Multiple reputable payment methods supported.

Includes PayPal, Apple Pay, Google Pay, and major credit cards.

Low payment risk for users.

🏷️

Stable Brand with Registered Trademarks

Active U.S. trademarks secured for DIVOOM brand.

Covers consumer electronics and accessories.

Demonstrates brand protection and business legitimacy.

⚠️

Mixed User Reviews Suggest Caution

Customer feedback ranges from very positive to negative.

No evidence of widespread fraud but some dissatisfaction is reported.

Recommend manual review of recent user experiences.

Contradictory Signals

While technical and business signals support legitimacy, mixed reviews suggest possible service or product issues.

Signal A: Website is technically secure, popular, and trademarked.

Signal B: User reviews are mixed with complaints and polarized opinions.

Category Scores

Identity 85/100

Reputation 80/100

Technical 90/100

Content 75/100

Legal 90/100

Business Validity 85/100

Red Flags & Warnings

Domain owner identity is privacy-protected, which can sometimes reduce trust.
Customer reviews are polarized, indicating some negative experiences which merit caution.

🔎 Detailed Checks & Analysis

Domain Age Check

Score: 20/100

Passed

"A domain age over 10 years is a strong trust signal."

Reason: The domain divoom.com was registered in 2006, indicating long-term operation and legitimacy.

Traffic and Engagement Analysis

Score: 18/100

Passed

"Healthy traffic and engagement suggest a real consumer base."

Reason: The site has steady monthly traffic (~185k visits) with diverse geography and a moderate bounce rate (~41%).

Payment Methods Evaluation

Score: 20/100

Passed

"Trusted payment platforms reduce fraud risk for consumers."

Reason: Multiple reputable payment options are available including PayPal, Apple Pay, and Google Pay.

Blacklist and Technical Safety Checks

Score: 18/100

Passed

"Technical signals show good security posture."

Reason: There is no indication that divoom.com is blacklisted for phishing or crypto scams.

Trademark Verification

Score: 15/100

Passed

"Trademark ownership adds a layer of legitimacy to the business."

Reason: Active trademarks exist for DIVOOM products, supporting brand authenticity.

Customer Reviews and Reputation

Score: 10/100

Failed

"Polarized reviews could indicate isolated issues or manipulation that requires manual scrutiny."

Reason: User reviews are mixed with polarized opinions, which warrant cautious interpretation.

Contact Information Transparency

Score: 12/100

Passed

"Accessible customer support contacts is important for trust."

Reason: Publicly accessible official support emails and social media accounts demonstrate good transparency.

Your Next Steps

1

Check recent customer reviews on trusted platforms before purchasing.
2

Avoid deals that seem too good to be true on this site.
3

Use secure payment methods when transacting at divoom.com.
4

Report suspicious activity or delivery issues to consumer protection agencies.

Evidence & Citations

Website technical and traffic data for divoom.com
Provides insights on payment methods, tech stack, and traffic.
SimilarWeb traffic insights for divoom.com
Details monthly visits, country distribution, and user engagement metrics.
Domain WHOIS and SSL details for divoom.com
Verifies domain age, registrar, SSL validity, and DNS info.
US Patent and Trademark Office: DIVOOM trademarks
Confirms live trademarks filed by company owner.
Domain contact and social media information scraped from site
Lists official emails and social profiles for transparency.
Reputation and scam checks for divoom.com
Addresses mixed user reviews and lack of definitive fraud reports.

🕵🏻 Keep investigating

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