WebVetted Beta
Recommendation
Proceed
Overall Summary
Safe
Why we think so

AuraFrames.com is the official site for Aura, a company offering smart digital picture frames that sync photos from your phone. The site attracts about 397,000 monthly visits, mainly from the US (80%), and uses reputable tech platforms including Shopify and Amazon hosting. It provides multiple valid contact emails, active social media profiles, and a physical address in New York City with a verified phone number. The domain has been registered since 2015 and maintains a valid SSL certificate. There are no direct scam reports or fraud reviews associated with this site, though a 2020 legal complaint alleged website inaccessibility for blind users. Aura Frames’ policies include standard product return, warranty, and arbitration terms. Recent news coverage and positive product reviews confirm it as an established brand in the digital photo frame market.

Confidence Score
85%

Risk Insights

🛡️

Strong Web Presence and Traffic

Approx. 397K monthly visitors show established user traffic
Mainly US-based audience (80%) indicates target customer alignment
Use of trusted hosting and e-commerce platforms

Verified Contact Channels

Multiple official email addresses listed on the site
Active social media accounts on Facebook, Instagram, TikTok, Twitter, LinkedIn
Physical business location with phone number listed on Google Places

No Blacklist or Scam Flags

Not found on crypto scam or phishing blacklists
No trademark conflicts with similar brand names
No scam or fraudulent reviews specific to the domain
⚠️

Accessibility Lawsuit Alert

A federal 2020 lawsuit alleges website failed accessibility standards
Potential legal risk but no public update on case outcome
Users requiring accessibility features should verify site usability

Contradictory Signals

While the site is generally trustworthy, accessibility issues may affect some users' experience.

Signal A: Strong user traffic and business legitimacy

Signal B: Legal complaint about accessibility compliance

Category Scores

Identity 85/100
Reputation 80/100
Technical 90/100
Content 85/100
Legal 75/100
Business Validity 90/100

Red Flags & Warnings

  • A 2020 federal lawsuit alleged auraframes.com was not accessible to blind users, citing violation of disability laws.

🔎 Detailed Checks & Analysis

Domain Registration and SSL Validation

Score: 90/100
Passed

"Long domain age and current SSL improve security and credibility."

Reason: The domain is registered since 2015 and uses a valid SSL certificate issued in 2025, supporting trustworthiness.

Traffic and Audience Quality

Score: 80/100
Passed

"Engagement metrics like bounce rate (~42%) and page views per visit (~3) indicate credible site usage."

Reason: High monthly visits (~397K) with a strong US audience (80%) suggest authentic user interest.

Technology Stack

Score: 90/100
Passed

"Diverse ad and tracking platforms in use indicate broad marketing and operational maturity."

Reason: Use of reputable e-commerce and hosting platforms like Shopify and Amazon confirms professional infrastructure.

Contact Information Completeness

Score: 80/100
Passed

"No direct phone numbers on website, but Google Places listing provides a business phone."

Reason: Multiple verified emails and active social media profiles bolster transparency and reliability.

Blacklist and Trademark Checks

Score: 90/100
Passed

"Absence from negative lists supports safety."

Reason: The domain is not found on crypto scam or phishing blacklists and has no trademark conflicts.

Legal and Dispute History

Score: 60/100
Failed

"No public details on resolution; standard arbitration and warranty policies in place."

Reason: A 2020 lawsuit alleged that the website was not accessible for blind users, violating ADA guidelines.

Your Next Steps

  • 1
    Use official contact emails and social channels to verify any promotional offers.
  • 2
    Check product reviews on third-party sites before purchase to confirm customer satisfaction.
  • 3
    Be aware of the 2020 website accessibility lawsuit and confirm your experience aligns with your needs.
  • 4
    Avoid similar domains like auraframes.online which carry different risk profiles.
  • 5
    Report any suspicious activity encountered to consumer protection agencies.

Evidence & Citations