Domain Due Diligence
Report for 1688.com
Why we think so
1688.com is a prominent Chinese B2B e-commerce platform owned by Alibaba Group. Serving millions of business users, it offers wholesale opportunities across 12 major industry categories like raw materials, industrial products, apparel, and household goods. The site ranks #808 globally with about 34 million monthly visits, primarily from China. It runs on Alibaba Cloud infrastructure and supports established payment methods like AliPay. Domains and trademarks linked to the Alibaba Group verify authentic ownership. No listings appear on crypto scam blacklists or Google Safe Browsing. While individual supplier scams and quality issues are reported by users, the platform provides structured dispute resolution, escrow protection, and refund mechanisms to mitigate risks. 1688.com is widely used within China’s domestic wholesale market but requires buyers to exercise caution by verifying suppliers and using official channels for transactions and disputes.
Risk Insights
Strong Alibaba Ownership and Infrastructure
Known Supplier Risks for Buyers
No Blacklist or Malware Flags
Contradictory Signals
While the platform is corporate-backed and secure, individual supplier risks are a key concern to users.
Signal A: High platform legitimacy and brand verification
Signal B: Frequent supplier-related scam and quality complaints
Category Scores
Red Flags & Warnings
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Frequent reports of supplier scams, counterfeit goods, and shipment errors causing buyer losses.
🔎 Detailed Checks & Analysis
Domain Ownership Verification
Domain Ownership Verification
"Registered since 1996 and updated recently with valid SSL certificate issued by GlobalSign."
Reason: The domain 1688.com is registered to Alibaba Cloud Computing (Beijing) Co., Ltd, confirming legitimate ownership.
Trademark Verification
Trademark Verification
"Live trademarks include serial numbers 90351854 and others for "1688" under Alibaba Group."
Reason: Multiple USPTO trademarks are registered under Alibaba Group, confirming brand authenticity.
Technical Security and Blacklist Checks
Technical Security and Blacklist Checks
"SSL is valid and not expiring soon; DNS includes proper TXT records for SPF and verification."
Reason: No threats detected in Google Safe Browsing; not on crypto scam blacklists.
Traffic and Popularity Analysis
Traffic and Popularity Analysis
"Traffic mainly comes from China (73%), with direct and search sources leading."
Reason: About 34M monthly visits and high global ranking (#808) demonstrate major platform relevance.
User Reputation and Scam Reports
User Reputation and Scam Reports
"Problems stem from individual sellers rather than the platform's structure."
Reason: User experiences cite supplier scams, counterfeit product risks, and quality issues.
Dispute and Complaint Resolution
Dispute and Complaint Resolution
"Refunds processed in 1-3 business days where supported; IP protection tools available."
Reason: Platform offers mediation, escrow, and refund processes, though buyer vigilance is needed.
Your Next Steps
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1Verify supplier reputation and transaction history before purchasing.
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2Use 1688.com's official payment and communication channels to protect escrow rights.
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3Collect and document all order and shipment communications for dispute resolution.
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4Be cautious of off-platform payment offers to avoid scams.
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5Monitor Alibaba's official IP protection tools to report counterfeit products.
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6Consider seeking buyer protection services or agents for international purchases.
Evidence & Citations
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1688.com review and complaints
Details user complaints and dispute mechanisms on 1688.com.
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SimilarTech profile for 1688.com
Website infrastructure and traffic data showing Alibaba ownership and high visit volume.
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Google Safe Browsing Status for 1688.com
Confirms no current blacklisting or reported security threats.
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USPTO Trademark Search for 1688
Shows multiple active trademarks under Alibaba Group Holding Limited for 1688.
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News articles about 1688.com
Examples of mainstream media coverage about 1688.com and its business activities.
🕵🏻 Keep investigating
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